strategy, design + execution support
for brands, organizations and people rewriting the human experience.
Experience design is my passion.
The most impactful brands connect deeply with the audiences they serve. My work has always lived in creating that connection, be it between brand and consumer, agency and partner, or organization and employee.
Today my focus has evolved to how organizations can support creative and strategic experience makers doing their best work, ensuring process doesn’t get in the way of progress, and tools and practices support experimentation and innovation.
Experiential marketing is my background.
I’ve produced some incredible work over the years, across industries and platforms. My favorite projects have been in partnership with brands who are clear about their audience, what moves them, and celebrate their passion. Gamers, geeks, multicultural or marginalized communities, working parents and women who work are some of my favorite audiences - brands who serve these humans move me personally.
From multi-million dollar global gaming tournaments to bespoke in-home experiences and touring properties at the core of fandom, I’m happy to work across scale and budget on projects that create positive impact and deepen the audience connection.
Let’s Talk.
I’m always game to share ideas, experiences, opportunities and the only joke I can consistently pull off.